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Article Archive for May 2012

15 Tools to Identify The Content Your Audience is Reading Right Now

May 31, 2012 – 1:10 pm | One Comment | 

A big thanks to Tara from Koozai for a really useful guest post on tips and tricks for identifying trends to inform your content creation strategies. Great content is important. We’ve all heard this before, but following recent animal-themed algorithm updates, it has become even more important. Even if your site hasn’t seen the hard […]

Quirk London: Analytics and Social Media: Strange Bedfellows?

May 30, 2012 – 7:18 am |
Google Analytics Logo

Today’s guest post is by Sam Oakley from Quirk London. Enjoy! It would be appropriate to begin by stating that I’m not an expert in analytics software, far from it. However I work in an industry where analytical tools are indispensable. They enable us – as digital marketers – to gain insight into an increasingly […]

Jobs at Verve Search – Head of SEO

May 25, 2012 – 4:03 pm |
Verve Search

Internship at Digital Agency – Quad London

May 25, 2012 – 3:35 pm |

So, who are Quad? Quad London is a digital content marketing agency based on board HMS President (yup, it’s a ship!), between Covent Garden and Farringdon in London. We offer our clients a full 360 degree approach to online marketing including bespoke content creation and online marketing.

Online Marketing Jobs at Quad – You Got What it Takes to be Great?

May 22, 2012 – 2:43 pm |
Quad Logo

QUAD IS RECRUITING! Quad London, the young , ambitiously vibrant content marketing agency behind the OMN London events, is hiring! We’re looking for some smart, motivated, sociable digital passionists for our growing team at Blackfriars near Farringdon. We blend PR, social media, SEO and influencer marketing techniques to build profitable relationships between brands and their […]

Jobs at Absorb Digital – PPC Manager

May 18, 2012 – 4:32 pm |
Absorb Digital Logo

Agency: Absorb Digital Role: PPC Manager/Analyst Salary: £27k (depending on experience) Location: Central London We are a young and fast-growing full service online marketing agency with a friendly, but demanding client base. We have a reputation for delivering high quality service and we’re looking for someone who’s motivated and passionate about PPC and online marketing […]

David Attenborough. Great Content Marketing by the BBC

May 16, 2012 – 8:59 am |
David Attenborough. Great Content Marketing by the BBC

This is just amazing. A really good example of how using influencers allows a message to be not just relevant, but also to resonate with the soul of an audience. True influence.

Fighting Google Pandas and Penguins with Content Marketing

May 14, 2012 – 12:00 pm | 6 Comments | 

TL;DR – Short-term spammy, faux-marketing tactics have been attacked by wild pandas and evil penguins. Content marketing comes to the rescue. Think like a magazine publisher FTW! A couple of years ago, who’d have thought we’d be so worried about Pandas and Penguins! If a significant portion of your web traffic comes from Google, then […]

OMN London – Speakers for 24th May

May 11, 2012 – 11:16 am |

We’ve got a fantastic line up for the OMN London event on the 24th May! Many thanks to these shining examples of online marketing excellence for sharing their time, knowledge and insights with the Online Marketing London group. Alice Morgan With over 20 years of automotive marketing experience on both agency and client side, Alice […]

Queen’s Speech 2012 – Another Nail in the Coffin of Digital Freedom? *Update*

May 9, 2012 – 7:13 am |
Pirate Party UK

The UK Digital Economy Act was announced during the Queen’s Speech in 2009, and since then has been the subject of huge controversy, appeal and delay. The row it has sparked with privacy groups, such as The Pirate Party have been over its proposals to increase surveillance on web users’ activities in order to clamp […]